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TOPIC GUIDE

Website planning & launch

Website planning turns a business problem into a scoped change and acceptance checks. A launch should preserve useful URLs, make essential tasks accessible and verify the saved enquiry beyond the success screen.

Questions to investigate

  • Does the problem need a refresh, redesign or rebuild?
  • Which content, URLs and integrations must survive?
  • What evidence blocks or permits launch?

A practical sequence

  1. Observe the current customer task with real content.
  2. Separate presentation, journey and foundation problems.
  3. Map the release, redirects and enquiry handoffs.
  4. Verify the live hostname and retain a rollback owner.

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